• Creating insights for profitable and sustainable agriculture.

    Creating insights
    for profitable
    and sustainable

The next generation of smart farming

Goanna Ag is an Australian AgTech company delivering the next generation of smart farming practices. Through low cost, low power, long range sensors and networks, we work with growers to provide data-driven solutions that simplify farm resource management and improve water-use efficiency.

The company was formed in July 2018 when Australian AgTech company Goanna Ag acquired Goanna Ag Telemetry, a market leader in agricultural sensing technology for over 15 years. With a team of experienced agronomists, electrical engineers and computer programmers, Goanna Ag is breaking down the complex barrier between growers and informative data to enable a more efficient resource management system.

Our Team

Field Team

Dan McNaulty

Manager - Field Technician
Tel: 0429 900 213

Penny Spink

Field Technician
Tel: 0436 696 352

John Noakes

Field Technician
Tel: 0437 728 367

Sales Team

Tom Dowling

Chief Operations Manager
Tel: 0428 717 982

David Ward

Sales Manager
Tel: 0429 813 254

David Robson

Sales Manager
Tel: 0436 642 920

Executive Team

Alicia Garden

Alicia Garden

Chief Executive Officer

Alicia has proven ability in product development and commercialisation in agriculture. She was previously CEO of Graingrowers Limited and worked with AgTech start-up Agrecon. Alicia has extensive expertise in software development, MPCI, advocacy, market access, business development and stakeholder engagement.
John Pattinson

John Pattinson

Chief Development Officer

John has 30+ years agribusiness experience, extensive commercial business acumen and a history of active investment in telecommunications. He is Founding Director of Delta Agribusiness and Founder and Chief Development Officer of AgTech company Discovery Ag.
Tom Dowling

Tom Dowling

Chief Operating Officer

Tom is an agronomist with extensive experience in plant and soil nutrition, crop health and irrigation scheduling. He founded Goanna Telemetry, a market leader in agricultural sensing technology for over 15 years before being acquired by Discovery Ag in 2018. He was previously Founding Director of Nutrilab.
Andrew Kent

Andrew Kent

Chief Technology Officer

Andrew is an experienced technology executive and consultant. He is a leader in telecommunications and was previously Director and Founder of Spry Business Technologies, Consultant for amaysim and Ecoentric Energy and Director for Australian Broadband Services (AusBBS)


Our Investors

Goanna Ag has partnered with major investors, including Westpac Banking Corporation, Graincorp and Michael Hinze Premium Farms Holdings, who believe in our vision to bring accessible and economical farming sensor solutions to the Australian cotton industry.

Australian growers operate in some of the toughest conditions in the world and are known for embracing innovative solutions to gain competitive advantage. Together with our investors we aim to unlock the value that technology can bring to farming and help the industry reach its full potential.


Grain Corp

  • Investors

    “The key to resilience and a stronger future for regional and rural Australia relies on maximising the resources we have, and driving innovation across the sector. Collaboration, information sharing and investments such as this are critical to maintaining Australia’s globally competitive edge, and we’re very proud to back Goanna Ag to help the Australian cotton industry reach its full potential.”

    Steve Hannan, Westpac Head of Agribusiness